SEO Ranking Factors in the form of a Periodic Table

Search engine optimization may seem like alchemy to the uninitiated. But there is a science to it. Search engines reward pages with the right combination of ranking factors, or “signals.” SEO is about ensuring your content generates the right type of signals. The chart below summarizes the major factors to focus on for search engine ranking success.

Some of the factors mentioned above influence more than others, which is weighted 1(weakest) to 3(strongest) in the above table. No single factor guarantees top rankings. several favorable factors increase odds of success. Negative "violation" and "Blocking" factors harm you chances.